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USING TWITTER TO BUILD COMMUNITIES IBD

ROWMAN & LITTLEFIELD PUBLISHER
11 / 2018
9781538106044
Inglés

Sinopsis

Using Twitter to Build Communities looks at ways for libraries, archives, and museums to go far beyond Twitter as a &ldquo,broadcasting&rdquo, tool, and highlights innovative methods to use the service to spark communication and create ties within your institution&rsquo,s greater community.Appropriate for the social media beginner as well as the experienced user, it covers topics like:Creating a Social Media Strategy/Policy Choosing the Right SoftwareGaining Followers How to curate content How and when to automate your feed How and when to embed your feed How to use cross-platform strategiesUsing AnalyticsThis book condenses years of research and expertise on using Twitter in an institutional setting into one handy reference for launching or reviving your organization&rsquo,s Twitter presence into an impactful medium in your community.

PVP
108,28