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STORIES THAT F*CKING MATTER IBD

AXIOM PRESS
11 / 2022
9798986682006
Inglés

Sinopsis

Stories That F*cking MatterThree Pillars of Epic Storytelling to Dominate Media Headlines, Win Clients and Grow Your BusinessA well-crafted story has the power to literally mold reality, win over hearts and change minds! The story is the most powerful tool humans have ever discovered.But what makes up a great, expertly constructed story? WhatâÇÖs the difference between a good story and really f*cking great story?In this book, PR and media industry experts Steven Le Vine and Garrett McClure share their secret formula and winning playbooks from over two decades of proven success in earned, owned and paid media.This book reveals proven and effective PR & Media strategies, insider tips and growth hacks to tell a story that f*cking matters in order to cut through the noise of todayâÇÖs fragmented media landscape and get seen and heard.Get an insiderâÇÖs behind-the-scenes look into the world of PR, delivering proven methods and strategies along the way for entrepreneurs and experts (such as speakers, authors, coaches, solopreneurs) to take media outreach into their own hands, tell a fâÇÖn good story, make headlines, and succeed at growing their brands and businesses.áIn these pages youâÇÖll learn:The 3 pillars of the Stories That F*cking Matterâäó model of epic storytellingHow business stars Steve Jobs, Richard Branson, Bruce Springsteen, Sheryl Sandberg and Tony Robbins used the STFMâäó modelWhy you should not be afraid to show your vulnerability - find out how to do it the right wayHow to quickly grab your slice of the audienceâÇÖs attention in todayâÇÖs âÇÖattention economy'The insider tip of 'Trendjacking' to capitalize on trending topics to increase the media exposureThe step-by-step process to turn reporters, producers and other journalists into your partners to get covered by the media and grow your businessAdvanced storytelling and media growth hacks to quickly earn the exposure, credibility and trust you need and deserveAnd much, much moreáDonâÇÖt get lost in the sea of noise and clutter in todayâÇÖs media landscape. Learn to create a lasting impression through the tried-and-true technique of expert storytelling that gets media attention today.For free templates, tools and video trainings visit: https://storiesmatterbook.com/

PVP
15,17