Portada

BUSINESS INFORMATION SYSTEMS AND TECHNOLOGY IBD

ROUTLEDGE
04 / 2011
9780415559195
Inglés

Sinopsis

Business information systems and business information technology are integral aspects of modern business, and managers in these areas are now expected to have knowledge of human and managerial issues, as well as technical ones.This concise and readable book is a level-by-level primer that addresses the core subjects in business information systems and business information technology to enhance studentsâÇÖ understanding of theákey areas. Each chapter begins with a case study and features at the end: aásummary of major points, glossary of terms,ásuggested further readingáand student activities. Some areas covered include:Different functional areas of business, including accounting, HRM and marketingDevelopment and implementation of information systemsMethods to support the analysis and design of policy and practiceStrategic management to align information technology with organizational needsCovering the subject matter in a highly accessible manner,áthis is an ideal text for both undergraduate andámastersástudents on business information systems, business information technology and business information management courses.This text is supplemented with over 900 detailed powerpoint slides for instructors, accessible via the Routledge Instructor Resourceápageáat http://cw.routledge.com/textbooks/instructordownload/

PVP
115,97