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Avanzado
Artículos
Portada

Making Growth Work

Bötzel, Stefan
SPRINGER
12 / 2006
9783540464860
Inglés
Ingles
Estrategia empresarial
Teoria y comportamiento organizativos

Sinopsis

Growth is the key goal of management. It's not just an indicator of a company's performance, but also the basis for its future success. But growth doesn't just mean getting bigger - it also means getting better. In other words, growth must be profitable, otherwise it destroys the company's value long term. And this is not the only challenge. Growth must also be made continuous. The traditional V-curve paradigm (first downsize, then grow) no longer applies. Today, companies must follow a parallel strategy of growth coupled with reorganization, in the sense of permanently increasing efficiency. In Making Growth Work it isnbsp;shown how companies can grow successfully in the long term. The authors present the results of extensive studies carried out by Roland Berger Strategy Consultants on the subject of corporate growth and use them as a basis to develop new concepts for sustainable profitable growth.

PVP
51,99€